Rip It Up and Start Again?

By Alistair Russell | July 15, 2020

Every now and again a song lyric becomes the summary of an idea for me. Over the last couple of weeks a key theme of sessions with clients has been to what extent should their pre-pandemic strategy, approach or play-book be ditched and an entirely new approach be set out.  Or, with acknowledgement and respect…

Read More

Powerful Questions

By Alistair Russell | June 16, 2020
Questions

We spoke with a number of established clients in developing Laing Russell’s positioning, seeking to understand what was the source of our value. A common theme that got us thinking was that whilst knowing stuff is important, clients speak in terms of the value is based on asking really good questions. Aligned with our encouragement…

Read More